PROJECTS

EXHIBITION GRAPHICS | EXTERIOR GRAPHICS

Smithsonian Hirshhorn Museum and Sculpture Garden
Washington, DC

Rafael Lozano-Hemmer: Pulse

November 2018 – April 2019

Christine Lefebvre Design has developed graphics for several exhibitions at the Hirshhorn, the Smithsonian’s contemporary art museum. These design packages included entrance graphics, didactic graphics, timelines, and labels, as well as exterior posters to promote the exhibitions, and in some cases, print and digital graphics such as event invitations. Graphics fit the subject of the individual exhibitions and adhered to the Hirshhorn’s institutional design style.

The dotted outline and shimmering gold of the title lockup evoked the hanging incandescent light bulbs in Lozano-Hemmer’s Pulse Room installation. Upon entering the galleries, visitors found the Artist’s Statement — an exercise in typesetting — displayed prominently on a bright yellow wall, and a timeline of artworks relevant to the theme of the show, on a black-painted wall. The timeline wall led directly into a darkened gallery that housed the first installation. The dot icon from the title lock-up was used as a subtle graphic motif throughout.

Credits: Exhibition Graphic Design by Christine Lefebvre Design. Exhibition Design and Curation by Hirshhorn. Graphics printed and exhibition installation by Hirshhorn.